
PARCHIES
Playful Branding for Kitchen Klutzes
Man the Studio partnered with me to create the branding and packaging design for Parchies—heat-resistant silicone clips made for kitchen klutzes and connoisseurs alike. I illustrated a joyful kitchen scene for the front of the box that clearly demonstrates how to use Parchies, alongside a set of playful spot illustrations that is used on the back of the packaging. The goal was to clearly communicate the product’s function while enticing customers to pick up Parchies from retail shelves through whimsical illustrations, bold colors, and friendly typography.
MY ROLE
Branding
Packaging Design
Illustration
CREDITS
Studio: Man the Studio
